Stadium Naming Rights Agreement

On the other hand, a favorable prognosis that teams should try to negotiate, instead of a fixed pricing structure, rising fees and bonuses for positive performances, such as a winning streak, games and championships after the season or high media rates. Sports teams are constantly developing new and creative sponsorship opportunities, such as the Florida Panthers, who recently signed a contract to designate the icy floor of their arena, BankAtlantic Center, Lexus Rink – this is just the second of these naming rights agreements for playgrounds, the first being the Mall of America`s three-year contract to put its name on the Vikings` metrodom field8.8 Naming rights in public transit stations were sold in Las Vegas. and Philadelphia (NRG Station, Jefferson Station and Penn Medicine Station).

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